
The best conversation intelligence software in 2026 includes Gong, Clari Copilot, Chorus by ZoomInfo, Fireflies.ai, Fathom, tl;dv, Avoma, Salesforce Conversation Intelligence, Observe.AI, and AskYura. Most tools in this category record and analyse conversations — call transcription, sentiment detection, coaching insights. AskYura is the only platform on this list that goes further and acts on conversations by executing refunds, updating CRM records, and resolving support requests automatically.
We focused on five criteria that shape real value for sales, revenue, and support teams.
Transcription quality and topic detection set the baseline. Accurate speech-to-text and reliable keyword detection determine whether the downstream coaching and analytics outputs are trustworthy. We prioritised tools with speaker separation, strong multi-accent support, and filler-word detection.
Coaching workflows distinguish tools built for sales managers from meeting note tools. Scorecards, talk-to-listen ratios, snippet sharing, and objection handling detection belong in the former category. Tools that only produce summaries fall into the latter.
CRM and revenue operations fit matters because isolated call data is rarely acted on. Tools that sync to Salesforce, HubSpot, or Dynamics and tie conversation signals to deal health provide compounding value over time.
Security and governance became non-negotiable for enterprise buyers in 2026. Single sign-on (SSO), role-based access, data redaction, and compliance recording flags all featured in our evaluation.
Pricing transparency was assessed based on whether the vendor published clear, comparable rates without requiring a sales call to get a ballpark number.
Here is the comparison table, followed by detailed breakdowns:
| Tool | Primary Use | Executes Actions | Coaching Depth | Starting Price |
|---|---|---|---|---|
| AskYura | Chat AI + task execution | Yes | Support-focused | Free / $25/mo |
| Gong | Revenue intelligence | No | Enterprise-grade | ~$100/user/mo |
| Clari Copilot | Sales coaching + forecasting | No | High | Custom |
| Chorus by ZoomInfo | Sales call analysis | No | High | Custom |
| Salesforce Conv. Intelligence | Native Salesforce CI | No | Medium | Included in SF plans |
| Avoma | Meeting intelligence | No | Medium | $24/user/mo |
| Observe.AI | Contact centre QA | Partial | High (support) | Custom |
| Fireflies.ai | Meeting notes + CI | No | Light | Free / $10/user/mo |
| Fathom | Meeting notes | No | Light | Free / $16/mo |
| tl;dv | Sales coaching + meeting notes | No | Medium-High | Free / $18/user/mo |
AskYura occupies a distinct position in this list. While every other tool analyses conversations and generates insights for humans to act on, AskYura's AI agent Yura resolves the conversation itself. It connects to order systems, CRMs, and support tools via API, completes tasks during the live conversation, and closes the ticket before escalating to a human.
This makes AskYura the right choice when your primary goal is deflection and resolution rather than sales coaching or call review. For a broader look at how AskYura fits into the wider AI automation tools landscape for businesses, see our full comparison.
Best For: E-commerce, SaaS, and service businesses that want to automate customer support conversations — processing refunds, checking order status, updating records — rather than review past sales calls.
Key Features:
2026 Pricing:
| Plan | Monthly | Annual |
|---|---|---|
| Free | $0 | $0 |
| Starter | $25/mo | $20/mo |
| Pro | $125/mo | $100/mo |
| Enterprise | Custom | Custom |
What Makes It Different: At $0.99 per resolution, Intercom Fin charges $990 for 1,000 monthly resolutions. AskYura handles the same volume on the Starter plan for $25. For SMBs, that pricing difference is decisive. See how AskYura compares to other conversational AI platforms in a dedicated comparison.
Gong is the category-defining revenue intelligence platform. It ingests sales calls, emails, and web conference recordings, then applies AI to surface deal risks, forecast accuracy signals, and coaching moments. In 2026, Gong has deepened its forecasting models and added AI-generated rep coaching plans based on call pattern analysis.
Best For: Enterprise sales organisations with 20+ reps where deal-level intelligence, pipeline visibility, and systematic coaching directly affect revenue.
Key Features:
2026 Pricing: Gong does not publish list pricing. Based on publicly reported figures, expect $100–150/user/month plus an annual platform fee of approximately $5,000. Total annual cost for a 10-person sales team runs $17,000–$23,000 before negotiation. Enterprise contracts are multi-year.
Limitation: Gong's pricing and sales process make it inaccessible for teams under 15–20 seats. Evaluate tl;dv Business ($59/user/month) before committing.
Clari Copilot (formerly Wingman) is the conversation intelligence layer within Clari's broader revenue platform. It focuses on real-time sales coaching — surfacing battle cards, objection prompts, and competitor references during live calls — rather than post-call analysis only.
Best For: Revenue teams already using Clari for forecasting who want coaching signals embedded in their existing revenue operations workflow.
Key Features:
2026 Pricing: Custom enterprise pricing tied to the Clari platform. Typically bundled with broader Clari contracts. Standalone pricing is not published.
Chorus by ZoomInfo combines call intelligence with ZoomInfo's intent and contact data, giving revenue teams a layer that connects conversation signals to prospect behaviour outside the call. In 2026, ZoomInfo has integrated Chorus more tightly into its Copilot platform.
Best For: Outbound sales teams using ZoomInfo's contact database who want their call intelligence to feed directly into prospect scoring and outreach prioritisation.
Key Features:
2026 Pricing: Bundled with ZoomInfo SalesOS. Standalone Chorus is available but pricing requires a sales engagement. Enterprise contracts typically start at $12,000–15,000/year for the Chorus layer alone.
Salesforce's Conversation Intelligence is part of Revenue Intelligence within Sales Cloud. It transcribes calls, surfaces keyword moments, and syncs insights directly into Opportunity and Contact records. For teams standardised on Salesforce, it eliminates the integration overhead of a third-party CI tool.
Best For: Salesforce-first sales teams who want call data to live inside their existing CRM records without managing a separate platform or API connection.
Key Features:
2026 Pricing: Included in Sales Cloud Enterprise and Unlimited editions. Available as an add-on for lower tiers as part of Revenue Intelligence ($100/user/month additional). Exact bundling depends on your Salesforce contract.
Avoma combines call recording, transcription, and CRM sync with a collaborative note-taking layer that works across the full customer lifecycle — sales, CS, and support. Its AI meeting assistant prepares notes before calls, captures decisions during them, and syncs outcomes to HubSpot or Salesforce after.
Best For: Small to mid-market revenue and customer success teams who want meeting intelligence across the full account journey without Gong's price tag.
Key Features:
2026 Pricing:
| Plan | Price |
|---|---|
| Basic | $0 (limited recordings) |
| Starter | $24/user/mo |
| Plus | $59/user/mo |
| Business | $79/user/mo |
Observe.AI focuses on contact centre quality assurance and agent coaching rather than sales calls. It auto-scores 100% of customer service conversations against custom rubrics, surfaces compliance risks, and delivers targeted coaching to support agents based on what they said (or failed to say) on calls.
Best For: Contact centres managing large agent teams who need automated QA scoring at scale and structured agent coaching based on real conversation data.
Key Features:
2026 Pricing: Enterprise pricing only. Typical contracts start at $40,000–60,000/year depending on seat count and call volume. A product demo is required to receive a quote.
Fireflies joins your video calls automatically, records them, generates transcripts, and produces AI meeting summaries with action items and follow-up tasks. It integrates with all major video conferencing platforms (Zoom, Teams, Google Meet) and syncs notes to CRMs and project tools. In 2026, Fireflies has added conversation intelligence features including talk-time analytics, sentiment detection, and topic tracking that bring it closer to mid-tier coaching tools.
Best For: Teams that primarily need accurate meeting notes, searchable transcripts, and basic conversation metrics without deep coaching workflows.
Key Features:
2026 Pricing:
| Plan | Price | Storage |
|---|---|---|
| Free | $0 | 800 min |
| Pro | $10/user/mo (annual) | Unlimited |
| Business | $19/user/mo (annual) | Unlimited + CRM |
| Enterprise | $39/user/mo | Custom |
Limitation: Fireflies covers meeting notes and basic CI well, but it lacks Gong-style deal intelligence or real-time coaching. For teams needing those, tl;dv or Avoma are better fits at a similar price.
Fathom is the best free-tier meeting note tool available in 2026. It records, transcribes, and summarises Zoom and Google Meet calls with no time limits on recordings, making it genuinely useful without a subscription. Its Team and Business plans add CRM sync, shared team views, and administrative controls.
Best For: Individual contributors and small teams who need high-quality meeting notes and CRM sync without paying for features they will not use.
Key Features:
2026 Pricing:
| Plan | Price |
|---|---|
| Free | $0 (unlimited recordings) |
| Premium | $16/mo |
| Team | $14/user/mo |
| Business | $20/user/mo |
Fathom's free plan is the strongest in this category. Teams that outgrow it will find the Team plan at $14/user/month competitive with Fireflies Pro.
tl;dv (too long; didn't view) has evolved from a meeting recorder into a genuine sales coaching platform. Its 2026 Business plan includes manager dashboards, rep scorecards, playlist creation, and coaching workflows that cover 70–80% of what Gong offers at roughly one-third of the price.
Best For: Growing sales teams that need systematic coaching and coaching analytics but cannot justify Gong's $100+/user/month pricing.
Key Features:
2026 Pricing:
| Plan | Price |
|---|---|
| Free | $0 (unlimited recordings) |
| Pro | $18/user/mo (annual) |
| Business | $59/user/mo (annual) |
At $59/user/month, a 10-person sales team pays $7,080/year. Gong for the same team runs $17,000–$23,000/year. The coaching depth gap has narrowed considerably in 2026.
The most useful question is not which tool has the most features but rather what you need this tool to do with your conversations.
If you run a sales team and need call coaching, deal intelligence, and forecasting signals, Gong leads for enterprise and tl;dv Business leads for mid-market. If you need meeting notes with basic CI, Fathom (free) or Fireflies Pro ($10/user/month) cover the fundamentals affordably. If you run a contact centre and need automated QA at scale, Observe.AI is the purpose-built answer. If you want your AI to resolve the customer conversation rather than just record it, AskYura solves a categorically different problem and does it on flat-rate pricing that SMBs can sustain. For businesses evaluating the full range of conversational AI platforms, see how the category compares.
Conversation intelligence software records, transcribes, and analyses business conversations — typically sales calls, customer support interactions, or team meetings — to surface insights, coaching opportunities, and trends. Advanced platforms go further and integrate with CRMs to tie conversation signals to deal outcomes, pipeline forecasting, and agent performance.
Conversation intelligence software analyses recorded conversations after (or during) they happen and generates insights for humans. Conversational AI platforms like AskYura conduct conversations in real time and complete tasks — processing a refund, updating a record, answering a question — autonomously. The first tells you what was said; the second resolves the issue.
Gong does not publish a public price list. Based on industry reports, Gong costs $100–150 per user per month plus an annual platform fee of approximately $5,000. A 10-person team can expect to pay $17,000–$23,000/year in total. All contracts go through a sales engagement with no self-serve option.
Yes. Fathom offers unlimited call recording and AI meeting summaries for free with no time limits. tl;dv also has a free tier with unlimited recordings. Fireflies offers a free plan with 800 minutes of storage. For basic meeting notes and action items, Fathom's free plan is the strongest starting point.
Yes. Gong, Chorus, Salesforce Conversation Intelligence, Avoma, Fireflies, Fathom, and tl;dv all offer native Salesforce and HubSpot integrations. The depth of the sync varies — some push only call summaries, while others populate opportunity fields, update contact records, and trigger follow-up sequences automatically.
For small sales teams, tl;dv Pro at $18/user/month or Avoma Starter at $24/user/month offer the best balance of coaching features and affordable pricing. For teams primarily needing meeting notes, Fathom's free plan is the strongest no-cost option. For small businesses focused on automating customer support rather than analysing sales calls, AskYura Starter at $25/month is a better fit. You can also explore our guide to AI automation tools for businesses for a broader perspective on the automation landscape.
Want an AI that resolves customer conversations rather than just recording them? Try AskYura free — go live in under 48 hours with flat-rate pricing.